Email Marketing
Automated campaigns that bring buyers back.
Campaigns, automation, and list management built in ActiveCampaign. We nurture your leads and past customers into repeat revenue.
What's included
- Campaign design and copywriting
- Automation and drip sequences
- List segmentation and management
- Powered by ActiveCampaign
Email marketing delivers the highest ROI of any digital marketing channel — consistently outperforming social media, paid search, and display advertising in terms of revenue per dollar spent. A&B Consulting Group builds and manages email marketing programs on ActiveCampaign. We are a certified ActiveCampaign partner.
Our email marketing program covers everything from initial list setup and segmentation to campaign design, copywriting, automation sequences, and monthly performance reporting. We build drip sequences that nurture new leads from first contact to signed contract. We build re-engagement campaigns that bring past customers back.
For contractors, email is a powerful storm response and seasonal maintenance tool. For distributors, it is a product launch and contractor loyalty channel. For medical practices, it is appointment reminders, patient education, and referral generation.
Every campaign we build is mobile-optimized, CAN-SPAM compliant, and tested before it goes out. We segment your list so the right message goes to the right person at the right time.
Our clients across Illinois, Ohio, Indiana, and beyond consistently see open rates above industry average and email-attributed revenue that justifies the program many times over.